Posted By:
Craig Newman
August 29, 2012
Filed Under:
Business Video Tips
5 comments

How To Create A QR Code That Opens Mobile Video

Creating a QR code that leads someone to a mobile video is quick and simple to create. QR code videos are free to create with the tools listed in this article.

To create a QR code linking to a mobile video is as simple as these easy to follow steps below:

Step 1: Create a Quality Online Video or Internet Video Campaign

One of the big mistakes of small to medium business is that they create a QR code to their business’s website homepage or a low quality, “home-made” videos.

When someone scans a QR code they are excited to see what will come up. When the landing page is boring or poor quality research shows that they will click away in less than 2 seconds and never return to your website.

You have just gone from being unknown to being known as annoying and disappointing.

Always insure that your “QR video” is engaging and specific to the viewer. If you have a QR code on a billboard for instance, rather than directing them to your corporate profile or a television advertisement, perhaps you might have a video that starts by thanking them for scanning the code and then get right down to what the billboard was talking about. The key with these videos is to talk to your potential customer, not to sell to them.

Now, on to more practical stuff!

Step 2: Upload/Pick your Video for your QR Code

The easiest and most cost-effective (meaning free) way to do this is to upload your video to YouTube. This will enable it to work with most phones with QR code readers. Once your video is uploaded,find the URL to your video. You can find this by clicking the share button under video and copying the “http://www.youtube.com/watch?v=XXXXXXXXX” link.

Step 3: Create the QR Code Linking To Your YouTube Video

For the next step, we will use my favorite QR code generator, GoQR.me, its free. Once you are there, select the URL tab and insert your YouTube link from step 1.

qr-code-video-sydney-how-to

-or alternatively-

With my clients, I often recommend that they set up their QR code to point to a sub-domain which they can then redirect wherever they wish. For example, you could set it up something like this…

QR Code on your business cards
-loads->

http://businesscards.yourdomain.com
-redirects->
http://www.youtube.com/watch?v=XXXXXXXXX

This way, in the future you can change what your QR code loads. You can change your videos and website daily; you can’t change the business card in someones wallet. Setting up a sub-domain differs from provider to provider. For more information on how you can set this up, please contact your website administrator or hosting provider.

Step 4: Test Your QR Code Link To Your YouTube Video

This step is the easiest. Pickup your mobile phone and open up your favorite QR code reader. Scan your QR code video link that you just created. Your QR code reader should recognize your link to your video and offer to open it up in the YouTube app.

Step 5: Get Your QR Code Out There

You’re done! Simple isn’t it?

Now we need to get the QR code on your promotional materials. First, download your QR code from GoQR.me by changing the size to 500px and clicking download.

Now you can place this QR code on your business cards, posters, real estate signs, TV commercials, print ads and where ever else you can think of.

Please comment…

Have you found this post useful? How do you use your QR codes?

5 Comments

How To Create A QR Code That Opens Mobile Video | QR Video Production Sydney | QR Code FunFebruary 2nd, 2013

[...] on http://www.entendreproductions.com Share this:Email This entry was posted in Scoopit on February 2, 2013 by [...]

furnishings for a beach houseApril 8th, 2014

Thank you for any other great post. The place else may
just anybody get that type of information in such a perfect manner
of writing? I have a presentation subsequent week,
and I’m at the search for such information.

Craig NewmanApril 10th, 2014

Just a combination of research and experience. Let me know if you need any help!

homestyle potato salad recipeApril 20th, 2014

I don’t know whether it’s just me or if perhaps everybody else experiencing issues with your website.
It appears like some of the written text in your content are running off the
screen. Can somebody else please comment and let me know
if this is happening to them too? This may be a
issue with my browser because I’ve had this happen previously.

Many thanks

Craig NewmanApril 23rd, 2014

It’s working fine for me but I’ll check it on a few more browsers. Thank you.

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